The Psychology of Pro-Environmental Communication: Beyond Standard Information Strategies Christian A. Kloeckner is an English-language textbook that focuses on environmental issues and communication strategies. This work offers an in-depth analysis of the psychology behind pro-environmental behavior and goes beyond standard information provision.
Kloeckner explores the challenges of effectively communicating complex environmental problems, such as climate change, to a broad audience. The book presents new insights that go beyond standard information strategies and promotes a better understanding of environment-related communication.
The book aligns in content with fields such as environmental philosophy, communication sciences, and nature conservation. It is particularly suitable for students in higher education who want to delve into the psychology of eco-friendly communication and behavior change.