The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems by Michael Lewrick, Patrick Link and Larry Leifer is an English-language printed study book about design thinking and digital transformation. This practice-oriented reference work provides concrete tools to make organizations innovative, with a strong focus on user-friendliness and multidisciplinary collaboration.
The authors explain how Design Thinking can be used for (re)designing products, services, processes, and business models. The book describes tools and methods that accelerate digital transformation and stimulate innovation across different sectors. By combining it with agile approaches, it provides a valuable framework for teams that want to realize change and growth.
It is suitable for professionals and managers who want to deepen their understanding of implementing design thinking as a competitive advantage. Topics such as business innovation and industrial design are covered, and the relevance to digital transformation is emphasized.
Series: Design Thinking Series