The Behavioral Code van Benjamin van Rooij and Adam Fine is a textbook about human behavior within the legal system. It investigates why some laws are effective, while others are routinely ignored, and offers a new approach to legal enforcement focused on behavioral science rather than punishment.
The book reveals the invisible forces behind human behavior and legal responses, with compelling examples such as the perception of tax refunds, innovative German walls against public urination, and reward systems that reduce violence. It also covers the role of corporate wrongdoing, such as in the cases of Pfizer and Volkswagen, and the impact of legal strategies such as the Gawker case.
This in-depth analysis of the behavioral code provides professionals and policymakers with insight into how law can contribute more effectively to behavior change and social justice, with attention to current topics such as police violence and corporate ethics.