Research Methods for Business Students


€85,43
Auteur Mark Saunders; Philip Lewis; Adrian Thornhill
Taal ENG- Engels
Bindwijze Paperback
ISBN/EAN 9781292402727
Releasedatum 28-03-2023
Doelgroep Tieners en jongvolwassenen, Volwassenen, Volwassenen en jong volwassenen
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Sale price€85,43

Research Methods for Business Students by Mark Saunders, Philip Lewis and Adrian Thornhill is an English-language study book aimed at higher education students. This reference work provides a complete overview of research methods for business and management.

The book systematically describes the full research process, from formulating a research question to writing a dissertation and presenting academic results. This 9th edition covers current methods, including virtual research techniques, and helps students critically evaluate literature, create research designs, and analyze data.

This study book is particularly suitable for users who need practical, clear guidance on research methods for business. It also includes case studies, an extensive glossary, and self-study assignments. As a result, it supports students in applying the methods they have learned in their own research projects.

Research Methods for Business Students aligns in terms of content with courses such as research methods, business & economics, and the social sciences, and is an indispensable source for research in these disciplines.

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