Persuasion - The art of influencing people is a study book that focuses on the practice of influencing and persuading. This reference work supports professionals and students who want to deepen their understanding of assertiveness, motivation, and a positive mindset.
The book is suitable for use in higher education (WO) and connects with fields such as psychology and communication. Thanks to its clear structure and concrete content, it is a valuable source for study and professional practice.
- Subtitle: The art of influencing people
- Print: 4
- Format: paperback