The idea that kills! - Politics, business, culture... The secrets of ideas that last deals with sales and marketing in an accessible way. It is a paperback edition aimed at readers who want to delve into the lasting power behind successful ideas.
This reference work offers a clear, structured introduction to the subject. It is suitable both for focused reading and for use as a reference.
- Subtitle: Politics, business, culture... The secrets of ideas that last
- Format: paperback