Connected commerce - How the digital revolution is transforming the point of sale provides insight into how digitalization is transforming the physical storefront. This paperback is aimed at professionals and interested parties in sales and marketing who want to understand the impact of the digital revolution on connected commerce.
The book provides a clear and accessible analysis of digital trends that fundamentally change customer experience and sales methods in stores. Suitable as a reference work or for focused study to better understand how the digital is changing the retail sector.
- Subtitle: How the digital revolution is transforming the point of sale
- Format: paperback