International Business Mike Peng and Klaus Meyer’s English-language study book provides a clear and up-to-date overview of international business practices. This reference work covers essential topics such as the impact of globalization, developments around COVID-19 and Brexit, and responsible business practices.
This fourth edition offers in-depth insights into the complex dynamics of international affairs, based on the experience of both authors. The book is intended for students in higher education and supports programs within the fields of international business and economics.
The content aligns with topics such as business practices, global business trends, and international cooperation. This study book is a valuable resource for anyone who wants to delve into contemporary international business.