Sales introduction – Stefan Renkema
The sales introduction by Stefan Renkema is a textbook that provides insight into the basic principles of marketing and sales. Published by Koninklijke Boom Uitgevers in 2023, the book is aimed at professionals and students in marketing, organizational development, and business studies.
This practice-oriented reference work supports teaching, study planning, and self-study through a clear link with relevant fields such as marketing and education. The content is intended for application in teaching practices, subject libraries, and professional deepening.
Product information
- Author: Stefan Renkema
- Publisher: Koninklijke Boom Uitgevers
- Language: Dutch
- Publication year: 2023
- Format: Paperback
- Education level: Textbook / Study / Educational
- Category: Marketing
- Topic: Education
- ISBN: 9789024452163