Principles of Marketing – Bronis Verhage | Marjolein Visser
Principles of Marketing is a Dutch-language study book by Bronis Verhage and Marjolein Visser, published by Noordhoff in 2022. The book covers the basic principles of marketing and sales and is aimed at professionals and students in business administration, management, and organizational development.
This edition provides a clear and concise introduction to marketing theories and practices. It is intended for use in education and professional development, where it aligns with reading and learning materials lists due to the clear link to relevant subjects and practice.
Product information
- Author: Bronis Verhage | Marjolein Visser
- Publisher: Noordhoff
- Language: Dutch
- Publication year: 2022
- Binding: Hardcover
- Education level: Study book / Study
- Category: Marketing
- Theme: Sales and marketing
- ISBN: 9789001268695