Doing good, meeting well - Charities in our society examines the meaning and value creation of charities within our society. This hardcover study book provides clear insights into brand stories, positioning, and building trust. It is intended for professionals and readers who want to focus on understanding and managing charities.
The publication is well-structured and practical, suitable for reading in a targeted way or using as a reference work. This helps support a better understanding of the role and impact of charities in various social contexts.
- Subtitle: Charities in our society. Meaning, value creation, brand stories, positioning, trust, and more.
- Print run: 1
- Format: hardcover