Flying Off Course - Airline Economics and Marketing is a textbook that focuses on airline economics and marketing, specifically within the field of business management. This book provides a solid foundation for higher education programs and supports both study and professional development.
The book is suitable for use in WO programs (university-level education), depending on the study program, and it works well as a study or reference work. The content offers clear insights into both airline economics and economics and marketing, making it also suitable as a supporting learning tool in practice.
- Subtitle: Airline Economics and Marketing
- Print run: 5
- Format: paperback