Effective HR Communication by Debra Corey is an English-language printed study book aimed at professionals in HR. This handbook provides a practical framework for communicating HR programs with impact within organizations.
In a competitive labor market, effective communication is essential to successfully present HR programs and to attract, retain, and engage talent. This book introduces the six-step IMPACT model as a structured approach to develop communication strategies and execute them purposefully. Topics include setting communication objectives, selecting the right tools, planning campaigns, and measuring results.
With examples and case studies from leading organizations such as BT, LV= and Reward Gateway, the book offers valuable insights and tools for improving internal communication about HR initiatives. It includes practical checklists and tips that enable HR professionals to clearly demonstrate their added value.
This framework for communicating HR programs is indispensable for anyone who wants to put effective HR communication into practice and thereby increase the impact of HR projects.