Content & AI – Antal de Waij
Content & AI by Antal de Waij is a Dutch-language study book, published by Van Duuren Management B.V. in 2024. This reference work focuses on the application of marketing principles and business management with the integration of artificial intelligence.
The book is intended for students and professionals in higher education (WO) who are involved in business administration, management, and organizational development. It covers practical and theoretical perspectives that are relevant for decision-making and business contexts.
Product information
- Author: Antal de Waij
- Publisher: Van Duuren Management B.V.
- Language: Dutch
- Publication year: 2024
- Format: Paperback
- Education level: Higher education (WO)
- Category: Marketing
- Theme: Business management
- ISBN: 9789089657282

