Career Paths: Sales and Marketing is an educational resource for sales and marketing professionals looking to improve their English communication skills in the workplace. Each unit includes step-by-step instructions with career-focused vocabulary and contexts, immersing students in the four core language skills: reading, listening, speaking, and writing. The program covers topics such as the marketing mix, closing deals, commissions, marketing strategies, and consumer behavior.
The series, divided into three difficulty levels, offers at least 400 technical terms and expressions. Each unit includes tests for reading comprehension, vocabulary, and listening comprehension, and guides students in written and oral production. Features include:
This learning tool is suitable for use in education, work-related training, or self-study, and offers a structured approach to improving English language skills in a professional context. Intertaal delivers this product quickly and reliably.