Business Model Generation by Alexander Osterwalder is a practical handbook for visionaries, entrepreneurs, and leaders who want to design innovative business models. This reference work helps organizations innovate and stand out in a changing market.
About the book
Business Model Generation has been developed by 470 authors from 45 countries and presents strategic concepts in a clear, visually appealing format. The book covers the most common business model patterns and offers techniques for systematically analyzing, designing, and implementing innovative business models. This strengthens your understanding of customers, distribution, partners, revenue streams, and costs, and helps you build a compelling value proposition.
This model generation handbook is used worldwide by well-known companies such as 3M, Ericsson, and Deloitte. It is ideal for executives, consultants, and entrepreneurs who want to break traditional ways of thinking and create new value.
Product specifications
- Author: Alexander Osterwalder
- Publisher: John Wiley & Sons Inc
- Publication date: 2010-08-20
- Number of pages: 288
- ISBN: 9780470876411
- Theme: Business and Management
- BISAC: BUSINESS & ECONOMICS / General
About the author
Alexander Osterwalder is a speaker, trainer, and consultant in the field of business model innovation. He advises organizations worldwide and is known for his insights into strategy and enterprise transformation.