Beyond E-Business: Towards Networked Structures Paul Grefen is an English-language textbook that delves deeper into modern network structures within organizations. This book is suitable for students in higher education who want to deepen their understanding of digital business models and business networks.
In this edition, Paul Grefen presents his BOAT framework, extensively expanded and updated with the latest insights into network structures in today’s digital economy. The book covers topics such as business models, organizational and architectural structures, IT integration, and the influence of recent developments such as social media, mobile technology, big data, cloud computing, and the Internet of Things. In doing so, it goes far beyond traditional e-business concepts.
This title is thematically aligned with fields such as e-commerce, knowledge management, and general business studies. It provides a compact and practical overview for programs and professionals who work with digital business networks and network structures.