Economic Psychology

Economic Psychology van Rob Ranyard is een Engelstalig gedrukt boek. Deze titel is geschikt voor studenten in het hoger onderwijs.

A comprehensive overview of contemporary economic psychology Economic Psychology presents an accessible overview of contemporary economic psychology. The science of economic mental life and behavior is increasingly relevant as people are expected to take more responsibility for their household and personal economic decisions. The text will, in addition to reviewing current knowledge on each topic presented, consider the practical and policy implications for supporting economic decision making. Economic Psychology examines the central aspects of adult decision making in everyday life and includes the theories of economic decision making based on risk, value and affect, and theories of intertemporal choice. The text reviews the nature and behavioral consequences of economic mental representations about such things as material possessions, money and the economy. The editor Robert Ranyard-a noted expert on economic psychology-presents a life-span developmental approach, from childhood to old age. He also reviews the important societal issues such as charitable giving and economic sustainability.

Inhoudelijk sluit dit boek aan bij onderwerpen als Psychology, Behavioural economics, BUSINESS & ECONOMICS / Consumer Behavior.

Serie: BPS Textbooks in Psychology