{"product_id":"managing-innovation-integrating-technological-market-and-organizational-change-9781119713302","title":"Managing Innovation: Integrating Technological, Market and Organizational Change","description":"\u003cp\u003e\u003cstrong\u003eManaging Innovation: Integrating Technological, Market and Organizational Change\u003c\/strong\u003e Joe Tidd and John R. Bessant is an English-language textbook for higher education. This book focuses on effectively managing innovation, with attention to technological integration, market and organizational changes.\u003c\/p\u003e\u003cp\u003eThis seventh edition offers an integrated approach to managing innovation, based on current academic insights and practical experience. Students develop core skills for managing innovation processes, new product development, and organizational change. The book includes various case studies, examples, discussion questions, and informative boxes that link technological developments, market and organizational change.\u003c\/p\u003e\u003cp\u003eThe textbook covers topics such as business model innovation, creativity, and entrepreneurship, tailored to technological and market developments. The \"Research Notes\" and \"Views from the Front Line\" provide additional knowledge and practical insights. This work aligns with fields such as Automatic control engineering, technology \u0026amp; engineering, and automation.\u003c\/p\u003e","brand":"Intertaal","offers":[{"title":"Default Title","offer_id":56399160770900,"sku":"9781119713302","price":64.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/0538\/0692\/files\/managing-innovation-integrating-technological-market-and-967.webp?v=1783684535","url":"https:\/\/intertaalid.nl\/en\/products\/managing-innovation-integrating-technological-market-and-organizational-change-9781119713302","provider":"Intertaal","version":"1.0","type":"link"}