{"product_id":"handboek-strategische-b2b-marketing-9789024451739","title":"Handboek Strategische B2B-marketing","description":"\u003ch2\u003eStrategic B2B Marketing Handbook – Jean-Pierre Thomassen\u003c\/h2\u003e\u003cp\u003eThe \u003cstrong\u003eStrategic B2B Marketing Handbook\u003c\/strong\u003e by Jean-Pierre Thomassen is a Dutch-language study book that focuses on management and business management within the business market. This paperback, published in 2022 by Koninklijke Boom Uitgevers PW, offers a structured approach to strategic b2b marketing for professionals and students.\u003c\/p\u003e\u003cp\u003eThis handbook is a valuable reference work for anyone working in business studies, management, or organizational development. It covers important topics such as general management and business management, and supports study, self-study, and professional development. Thanks to the clear connection to the field, it is also suitable for use in education and teaching practice.\u003c\/p\u003e\u003ch3\u003eProduct information\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Jean-Pierre Thomassen\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Koninklijke Boom Uitgevers PW\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003e Dutch\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003ePublication year:\u003c\/strong\u003e 2022\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e Paperback\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eEducation level:\u003c\/strong\u003e Study book \/ Study\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eCategory:\u003c\/strong\u003e General management\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eSubject:\u003c\/strong\u003e Business management\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9789024451739\u003c\/li\u003e\u003cp\u003e\u003c\/p\u003e\u003c\/ul\u003e","brand":"Intertaal","offers":[{"title":"Default Title","offer_id":56347525153108,"sku":"9789024451739","price":44.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/0538\/0692\/files\/handboek-strategische-b2b-marketing-boek-100.webp?v=1783264757","url":"https:\/\/intertaalid.nl\/en\/products\/handboek-strategische-b2b-marketing-9789024451739","provider":"Intertaal","version":"1.0","type":"link"}